Supergrit takes its name from the sandpaper that touches every object before it leaves the shop. Grit turns a rough edge into a considered one, and that transformation is our entire pursuit.
I designed a dual-function pop-up shop and event space for NBA All-Star Weekend 2025. By day, the space offered early access to the Union x AJ1 “Chicago/Shadow” ahead of its global release. By night, it transformed into Late Night With Union—a retro, talk show-inspired experience honoring the 1980s legacy of the AJ1.
The design included a stage for interviews and live music, storefront vignettes styled as vintage living rooms, and working analog TVs to anchor the nostalgic aesthetic.
Designed stage layout for talk show segments and musical performances
Created storefront vignettes using analog TVs, custom facades, and retro props
Collaborated with fab and production teams to ensure seamless day-to-night transition
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